☞ My Role : Marketing

• Scoped out and onboarded strategic CRM platform

• Changed the way teams plan and execute together

• Developed brand and content strategy

• Partnership development

☞ My Role : Communications

• Supported global inclusivity and impact work

• Expanded the scope of how we pitch and connect with media

• Led festival media public relations objectives and implementation

☞ My Role : Audience Development

• Developed an internal collaborative culture change program

• Developed new audience driven programming ideas

• Designed research plans